NICE Systems

Marketing Copywriting + Internal Comms + Social

Overview

NICE Systems is the world’s leading developer of CCaaS (Contact Center as a Service) software.

As the primary content writer for NICE Americas Marketing, the primary responsibility is to write content in support of marketing campaigns and to support the Sales organization.

Types of content include:

• Emails and social content to promote field marketing, tradeshow, and customer showcase events: including sporting events, private dinners, celebrity speakers

• Social Content in support of field marketing and product marketing campaigns - paid and organic

• MC and Video scripts for the annual Sales Gathering

• MC scripts for customer showcase events

• Social content for Executive Leadership Team

• Internal comms on behalf of executive leadership

Script for Social Video

promoting an AR (Augmented Reality) Game series as part of a brand awareness campaign and included weekly awards and raffle.
Wrote collateral for social ads, landing page (https://www.nice.com/websites/niceway-ar/), and customer emails

Landing Page examples for Awareness Campaign:

Full text:

Only NICE CXone can bring you CXi - the only unified cloud platform addressing the comprehensive needs of consumers, agents, and brands through the entire CX journey on every channel. With Customer Experience Interactions (CXi) you’re getting the only CCaaS solution that can deliver a smart, frictionless experience everywhere from the consumer’s digital doorstep to smart self-service,empowering both the customer and agent experience.

See how fully integrated solutions offer seamless customer experiences here.

Example of Social post for member of Executive Leadership Team

Full text:

We’re proud to share that NICE is recognized as a leader in the 2023 Garner Magic Quadrant for Contact Center as a Service report, for the 9th consecutive year

Find out why…

Social Post to drive traffic to “The NICE Way” campaign landing page:

Full text:

What can make this Sergeant Smile?
Breaking the routine and giving exceptional experiences - what The NICE Way is all about.

Learn more about meeting customer expectations for frictionless CX

Example of customer email

Announcing celebrity keynote speaker at the biggest CX event of 2023. Email was part of a series of email invites to attract customers and prospects to the largest CX event in North America.

Full text:

NICE is very pleased to roll out the red carpet for an incredible afternoon with award-winning actor, businesswoman, and New Yorker, Sarah Jessica Parker.

This is your chance to get past the velvet rope to hear all the “DOs and DON’Ts” behind life in the public eye with one of Hollywood’s brightest and most accomplished women.

See the full event agenda.

There is no better way to connect with your peers, learn about the latest trends in CX and have fun than Interactions 2023